StrategyCaddy Score my store
For Shopify brands doing $50K+ a month 9 questions · about 60 seconds · no email

You've played this course hundreds of times. That's the problem.

Work on your own store long enough and you stop seeing it. We are your website caddy. A fresh look at your site from an outside professional's point of view. The final call is yours to make, we just offer the best course of action you could take.

The checkout step that loses people, the product page nobody finishes reading, the ad budget quietly going nowhere — all invisible, because you're the one who built it. These nine questions cover the nine places a Shopify business most commonly leaks money. You'll find out which ones are costing you, and exactly what it takes to fix each one.

How we make money: StrategyCaddy is independent — we don't own or operate Birds Eye Commerce. We recommend them and earn a referral fee if you subscribe. This scorecard is free, their first 30 days are free, and we're paid nothing unless you become a paying customer of theirs.
Front Nine · Sample Card Illustrative sample
Hole 123 456 789 Out
Par 435434534 35
Sample 5 3 7 3 6 5 8 4 4 45
Under par Bogey Double or worse Swipe → +10 · mid handicap
Your round

Mark your own card.

Answer honestly — the card is only useful if it's true. Nothing is stored anywhere but your own browser, and we never ask for your email.

Hole 1 · Paid search Par 4

When did you last read your Google Ads search terms report?

The actual list of what people typed before they clicked.

After the card

What actually happens when you hand the bag over.

The scorecard is ours. Everything below this line is Birds Eye Commerce — the people we send you to, and what they do once you're there. They work with Shopify brands doing $50,000 a month or more; smaller brands can join their waitlist.

01

You connect five accounts

Shopify, Meta Ads, Google Ads, GA4 and Klaviyo. Minutes, read-only, and revocable from your side at any time without talking to anyone.

02

They read it cold

No onboarding call, no strategy deck, no six-week discovery. You get action items: each one names the problem in your own data and what to do about it, ranked by impact.

03

You see the solution

Every item comes with its fix. On Stage 1 that's the solution plus ready-to-use prompts for your own AI agents. From Stage 2 up, their team builds it instead.

04

They ship it

Built, tested and sent to you for review. Nothing goes live on your store until you approve it.

The first 30 days are free and they don't ask for a card until you choose a stage. If the action items don't tell you something you didn't already know, you walk away having paid nothing.

What it costs

Three stages. Start free for 30 days.

Every area on the card maps to a stage of Birds Eye's service. Stage 1 hands you the solution and the prompts to run it yourself; from Stage 2 up they build it for you. Prices below are month to month — an annual plan saves 20%, billed monthly on a 12-month commitment.

Stage 1 · do it yourself
$500 /month

Every problem your data shows, named and ranked, each with its solution. Best if you have someone who can execute.

  • Every solution, in priority order
  • Ready-to-use prompts for AI agents to do each task

Covers holes 2 · 3 · 5 · 7 · 8 · 9

$400/mo on an annual plan Start free →
Stage 2 · we build it
$1,000 /month

Everything in Stage 1, and then their team does the work instead of handing it to you.

  • A new home page and a new product page
  • Google Ads audit with keyword implementation
  • Meta Ads audit with 20 graphics

Covers holes 1 · 4 · 6 — paid search, product page, ad creative

$800/mo on an annual plan Start free →
Stage 3 · they run it
$2,000 /month

Everything in Stage 2, plus a team running your advertising with you rather than handing it back.

  • A dedicated manager
  • A monthly meeting
  • Google and Meta ad management

Ongoing management rather than one-off builds

$1,600/mo on an annual plan Start free →

Every stage connects all five platforms — Shopify, Meta Ads, Google Ads, GA4 and Klaviyo — read-only, and nothing goes live on your store until you approve it. The first 30 days are free and they only ask for a card when you pick a plan. Monthly plans cancel anytime; annual plans save 20% but run a full 12 months and can't be cancelled early.

They also run Studio, a content team doing product video and photography from $3,000/month. It's booked on a call rather than at checkout, and it's separate from the stages above.

Why a caddy at all

Nobody reads their own line well.

You know why that product page is written the way it is. You remember the reason for that URL structure. You know which ad set used to work. All that context is what makes you good at running this business — and it's the exact thing stopping you from seeing what a stranger sees in four seconds.

A caddy's whole value is that they've never stood over your ball before. They're not smarter than you. They just aren't carrying eight months of reasons why the shot has to be played that way.

That's the entire product on the other end of this page. Every month, somebody looks at your numbers cold, with no memory of why anything is the way it is, and tells you the five things they'd change. Then you pick one, and they build it.

Straight answers

The questions you're about to ask.

What does StrategyCaddy get out of this?
A referral fee, paid by Birds Eye Commerce, if you subscribe to one of their plans. That's the whole business model and we'd rather say it on the first screen than bury it. We're not paid for the scorecard, we're not paid for their free 30 days, and we have no access to anything you connect.
Is this scorecard the same thing as their action items?
No, and it's worth being precise about the difference. The scorecard is you, scoring yourself, from nine questions. Their action items come from Birds Eye reading your actual Shopify, Meta Ads, Google Ads, GA4 and Klaviyo data and telling you what it says. Ours takes a minute and costs nothing. Theirs is free for 30 days.
Do I have to pay to try it?
Not for the first 30 days. No card, no call, no demo to sit through — you connect your accounts read-only and they only ask for a card if you choose a stage at the end. If what they find doesn't tell you something you didn't already know, don't subscribe — and we don't get paid.
Who actually does the work — is it AI?
People, working with AI rather than being replaced by it. Birds Eye describe themselves as a team fluent in AI who will either teach you to use it on your store or do the work for you. On Stage 1 you get the solutions and ready-made prompts to run yourself; from Stage 2 up their team builds it. No robot is quietly emailing you a landing page.
Will anything change on my store without me approving it?
No. They request read-only scopes on all five platforms — they can see your data, they can't spend your money or edit your store. Nothing goes live until you approve it, and you can revoke access from inside Shopify, Google, Meta or Klaviyo at any time without speaking to anyone.
I don't want to connect my accounts yet.
Reasonable. Their site walks through how it works with example action items, and the full pricing is published up front. Read those first and come back when you're ready.
My store does less than $50K a month.
Then Birds Eye isn't for you yet — they work with Shopify brands doing $50,000 a month or more, and smaller brands can join their waitlist. The scorecard above still works and the nine questions are still the right ones to ask yourself; you'll just be fixing them yourself for now. We'd rather tell you that here than walk you into a signup you'd be turned away from.
What happens to my scorecard answers?
They stay in your browser. We don't send them anywhere, there's no form, no email capture and no analytics on your answers. Clear your site data and the card is gone.
One more hole

Thirty days for an opinion you can't give yourself.

You've marked your own card. Now let somebody read the actual numbers. Five connections, free for 30 days, no card until you pick a stage.

Get my free action items → Referral link · we earn a fee only if you subscribe